Wednesday, 01. May 2019, Houston, Your Amazon Playbook in Houston: Strategies for Growing Your Brand's Sales & Profits in 2019


2018 saw an unprecedented number of changes to Amazon’s Seller, Vendor, and Advertising platforms. We’ve seen major shifts in how consumer brands have approached Amazon as a distribution channel - moving from adversary, to ‘frenemy’, to recognizing that a successful Amazon channel can actually help grow a brand’s traditional retail and ecommerce channels.
It's time to take a step back, reassess your brand’s strategy and make sure you are growing your brand’s strategy and profit in 2019.
During these 1-hour workshop presentations, two Bobsled Marketing Amazon experts will walk through the major trends that are emerging in this important sales and marketing channel: in the US and beyond. Dive deeper into changes in operations, marketing, and advertising that will affect your business on Amazon - whether you currently sell there or not.

This event is perfect for you if:

Your Amazon channel is performing well now, but you know you need to stay ahead of the game to succeed in 2019.

Your brand is being sold on Amazon by other parties and you need to regain control

Your brand has put Amazon in the “too hard basket” in the past, and needs to catch up!

12:00 PM - Arrival & Registration12:15 PM - Light Lunch12:15 PM - 1:15 PM - Presentation1:15 PM - 2:00 PM - Networking


Amazon’s Importance, By The NumbersWhy the time to focus on Amazon is NOW (if not yesterday)

2 Questions to Ask to Know What Amazon Thinks of Any New Marketing OpportunityHow to know if a new tactic is too good to be true, or will give your brand a genuine long-term boost.

Current Best Practices Across Operations, Brand Protection and Marketing on AmazonAs an agency, we work with more than 50 brands on Amazon's marketplaces. Here's an overview of our best practices across these 3 critical areas.

Proving Progress: 5 Tools to Audit your Amazon Presence Now & LaterNow that you know the primary mechanisms of succeeding on Amazon, you'll get 5 tools to create your own Amazon scorecard to measure your progress.

*Slides will be shared with attendees after the event.

Kiri Masters is an Amazon expert that launched Bobsled Marketing 4 years ago in response to a concerning trend for consumer product brands. They needed to master the Amazon platform, but Amazon as a channel was becoming ever more complex and distant. First as an individual consultant, and now with a team of 25 other Amazon marketing, operations, and advertising specialists, Kiri is a trusted advisor to consumer product brands ranging in size from $3M to over $500M USD turnover per year.
Kiri also writes a weekly column for Forbes about Amazon, is the author of The Amazon Expansion Plan and is a host of the Ecommerce Braintrust Podcast. If you'd like to join us for this unique opportunity to connect with a true Amazon expert, register for one of the events available in your area and come chat with Kiri at the event.

*The exact location of this event will be communicated at a later date.
*We'd love to meet all of you, but please note that space is limited at each event.

Your Amazon Playbook in Houston: Strategies for Growing Your Brand's Sales & Profits in 2019

Find more events around you
Get event recommendations based on your Facebook taste. Get it now!Show me the suitable events for meNot now